Speed Link Building: Google Says It Doesn’t Count Links Like That But…

Google was asked if building links too fast, let’s call it speed link building, is a bad thing. If you get too many links, too fast, is that something that can count against you in Google Search. John Mueller of Google said on Twitter “We don’t count links like that.” The question was “is it possible toContinue reading “Speed Link Building: Google Says It Doesn’t Count Links Like That But…”

Can You Rank High on Google With a Small Website?

Today’s Ask an SEO question comes from Bryan in Ohio. Bryan asks: “I have a six-page website. Is it possible to rank very high on Google?” Hi Bryan, it’s a great question. Yes, you can rank a small website (even a website with only a few pages) high in Google. The largest obstacle with smallerContinue reading “Can You Rank High on Google With a Small Website?”

Google Page Experience Algorithm Update Launching in Mid-June

Google is pushing back the launch of its Page Experience algorithm update, which will see the Core Web Vitals become ranking signals, to mid-June. Originally scheduled to launch in May, Google’s updated timeframe for the Page Experience update gives site owners at least another month to prepare. Google says in a blog post that theContinue reading “Google Page Experience Algorithm Update Launching in Mid-June”

Hey Google, Do You Have To Optimize Your Whole Website For One Page To Rank Well?

John Mueller of Google was asked another interesting question in this Friday’s SEO hangout. The question was, do you need to optimize your whole website if you only care to have one URL, one page, on that whole website to rank well? The answer was not necessarily but it does help the one page toContinue reading “Hey Google, Do You Have To Optimize Your Whole Website For One Page To Rank Well?”

How to Tell What Readers Want & Give It to Them

The O’Jays 1975 hit single “Give The People What They Want!” should be the theme song and guiding mantra of every dedicated content marketer. After all, the primary focus of content marketing done right (and SEO, for that matter) is creating comprehensive answers to the questions consumers ask to fulfill their every want and need. Similarly, theContinue reading “How to Tell What Readers Want & Give It to Them”

Social Signals Impact Rankings & 4 Other SEO Misconceptions

It’s 2021 and we can successfully launch a rocket into space, but we can’t stop the spread of misinformation on the internet. Even in marketing, there are things we’ve heard (and maybe even repeated) that qualify as misinformation — nuggets we took as gold to guide our SEO strategies at the time because everyone thought the sameContinue reading “Social Signals Impact Rankings & 4 Other SEO Misconceptions”

How Long it Takes to Re-rank a Site with Fixed Quality Issues

Google’s John Mueller discussed how long it takes for Google to re-crawl and re-rank a site when significant changes to web page quality have been made. In a Google SEO Office Hours hangout, someone asked John Mueller about unstable rankings in the Google search results pages (SERPs). He related that the site in question was fluctuating from pageContinue reading “How Long it Takes to Re-rank a Site with Fixed Quality Issues”

How User Experience (UX) Can Impact Your SEO

User Experience (UX) is being touted as one of the most critical factors for effective SEO in 2021. With the average attention span of internet users seemingly decreasing by the day, and a generation that expects instant results, the speed and ease of navigation of a website are of utmost importance. In this post, we’ll be taking aContinue reading “How User Experience (UX) Can Impact Your SEO”

The Ultimate Guide to Link Building in 2021

Did you know that a website’s rank is greatly determined by the quality of the sites it is linked to? Essentially, the more quality backlinks your website has, the more chances it has for ranking. This is where link-building steps in. For purposes of excelling in search engine optimization (SEO), link building is a must. The approach and theContinue reading “The Ultimate Guide to Link Building in 2021”

Hackers exploit websites to give them excellent SEO before deploying malware

Cyberattackers have turned to search engine optimization (SEO) techniques to deploy malware payloads to as many victims as possible.  According to Sophos, the so-called search engine “deoptimization” method includes both SEO tricks and the abuse of human psychology to push websites that have been compromised up Google’s rankings.  SEO optimization is used by webmasters to legitimately increaseContinue reading “Hackers exploit websites to give them excellent SEO before deploying malware”